The Charity Guys: Benevolence through influence

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Designed to build emotional bonds between charities and their audience, The Charity Guys’ creative fundraising campaigns for celebrities and high-profile organizations raised $1.5 million in 2020. “It all began with a simple idea, in the middle of the night, during the Covid-19 crisis, wondering how we could make a difference to help those in need by leveraging a high-profile artist’s fan base.” Michael Wiesenfeld launched The Charity Guys with Jean-Charles Carre, co-founder of David Guetta’s label What a Music Ltd, and Jeremy Zeitoun, social media and digital marketing wizard in the fields of music, celebrity marketing and entertainment. In April 2020, their first event United at Home, a live concert in Miami by David Guetta, gathered over 27 million viewers and raised over $750,000 for various charities, including Feeding South Florida who was able to donate 1.8 million meals as a result. The next month, The Charity Guys and David Guetta organized United at Home in New York City… READ MORE

The Freud Group: Miami’s exclusive properties

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In Miami’s luxury real estate market, The Freud Group aims to find the impossible for its clients: “We set ourselves apart by constantly thinking outside the box to find our clients the perfect match, the best possible deals and conditions.” In 2009, former Parisian and New Yorker Michael Wiesenfeld and his Italian wife Zelda Freud embarked on a career in real estate. A serious challenge for these serial entrepreneurs inspired by the story of Michael’s grandfather, a penniless holocaust survivor who became a successful real estate investor in Paris. A few years later, The Freud Group partnered with celebrity DJ and music producer David Guetta and The Related Group, Miami’s number one condominium developer. Together, they worked on the launch of the Paraiso Bay, an exclusive luxury residence in Edgewater. Over the years, the couple established strong bonds with major developers like Two Roads Development, which gives them exclusive deals on new luxury and ultra-luxury constructions… READ MORE Share your experience with #TheFreudGroup

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